Adding LEDs to Digital Signage

Draw attention, Highlight, Complement, Contrast, Provide information or Locate.

Complementing digital signage with lighting effects can bring an installation to life. In this newsletter we will discuss the impact lighting can provide, use cases, different effects and how you can install and program professional LED lighting in your projects. Watch the video or read on…

6 main uses of lighting in digital signage
  1. Lighting to capture attention, making people move closer to the installation, or lean in to see better what is displayed.
  2. To highlight a specific part of the installation. For example, merchandise on display that would otherwise be overshadowed by the digital display.
  3. Lighting to complement on-screen content by following the same color scheme while playing. Make presentations tightly linked and consistent with the brand.

4. Contrasting colors add vibrancy to installations. Because Nexmosphere allows you to program custom colors, you can set the perfect contrasting color for any project.

5. Light to provide feedback to users of interactive digital signage installations. One example is the X-touch button attraction/feedback LED (See video). The LED adds to the intuitive customer experience by providing feedback on their input throughout the presentation.

6.LED lighting can also indicate the position of customer-selected products on a shelf. When combined with devices that provide information, such as sensors, it is a powerful tool for locating products in retail spaces (see video).

LED control types

Nexmosphere offers Xperience controllers that connect sensors and control LEDs simultaneously. LED control comes in several types, in the video we explain in detail the advantages of the two most applied options:

    RGBW and
    LightMark.

We also address how to select the right LED products for your application:
(See video)

Installation and programming

LED strips are plugged into the controller’s LED connector and installed using double-sided adhesive tape already attached.

The LED boards are also connected directly to the controller and can be daisy-chained using 15, 60 or 180 cm connecting cables. The boards are similarly attached with double-sided adhesive tape or using the integrated screw holes.

A major advantage of using the XC series controllers is that their power supply also powers the LEDs, so only one AC power connection is needed.

The programming of your LEDs follows the same API logic used by our sensors, and is done in the digital signage software of your choice. For detailed information on how to program the different LED effects, please refer to our dedicated guides: